To identify the most popular dating app, we utilized Google Trends data and isolated apps and sites that had statistically significant popularity in each state. Unfortunately, experts have long observed that higher divorce rates also reign across the same sections of country, so perhaps Christians are mingling a little too much. But the unexpected winner of our virtual lonely hearts club? Christian Mingle, a faith-based dating site, dominates the Bible Belt. And it’s true that Tinder peppers our map from sea to shining sea.
We expected to see wide areas of Tinder country, where swiping right is part of the single life. What did our quest for dating data uncover? Niche apps that focus on demographic factors like religion, gender, or lifestyle are on the rise and trending heavily in certain parts of the country.
At, we wanted to speculate about which platforms get used most often to find partners in each state, and if any patterns emerged in our collective search for the perfect match. Cupid’s arrows hit the target in online dating apps, which have seen triple the users in recent years. Love is in the air and it’s apparent online, where an increasing number of singles find their next date virtually. Brand Guides Which Online Love Connection is Your State Falling for?